Can you guess why?
This is a simple SEO test to see how Google and Bing are advancing at indexing text in images. The text that you clearly see is invisable to a search engine.
Optimizing images is an important part of SEO. There are a few ways we can add data to tell a search engine what an image is, and how it relates to the page topics.
This was an simple experiment that ran for a few months:
- I checked that nothing came up for this exact match term (screen shot below)
- I made the above image in Photoshop, clearly offsetting the text from the back ground color. My goal was to make it so clear Hellen Keller could read it.
- Uploaded the above image, to this page. I used no best practices for using an image within a webpage.
- Checked in Google for exact match of keyword.